By reading our B2B Sales and Marketing Insights, you’ll find fresh thinking, innovative strategies, and practical advice to drive sales performance, marketing impact, and ROI within your organization.
How To Present A Value Proposition At The First Meeting
The faster you communicate sales value, the better. Communicating value to your potential clients at the first meeting takes practice. If you are looking how to present a value proposition in the first meeting, look no further. This 5 step guide hits the must-know points for your initial SVP.
Top Four 2020 Sales Productivity Tools
Are you always looking for sales productivity tools to get more done in less time? These four cost effective 2020 Sales Productivity Tools prove their value time after time, all of which I personally use to maximize productivity. It’s The New Decade. Get In The Game.
Sales Training Tips 2020 – Where To Start?
Many companies today decide to invest in salesperson training with expectations that the training will help solve problems that can’t practically be solved by salesperson training. Click here to learn why these companies might need to reassess:
Popular B2B Articles: Top 5 Shared This Year
As 2020 approaches, I’ve taken time to look back into some of the articles I’ve shared with you this year. If you’ve missed the popular B2B articles I’ve shared with you, no worries. I’ve recapped the Top 5 Most Popular B2B Articles I shared in 2019.
Sales Plan Execution for 2020 Has Already Started
If you are on a calendar year-end, there aren’t many working days left before we head out for the holidays and close the books in 2019. The holidays may be an excellent time to focus on a few sales plan execution motions to help you start Q1 strong.
Q4 Sales Strategy: Q5 Doesn’t Exist
We are approaching the last month of the quarter, where most organization’s Sales Forecast can no longer rely on the hope of “making it up next quarter.” If you intend to implement a new Q4 sales strategy, Q5 doesn’t exist. Now is the time to create an impactful change.
The Tide May No Longer Be Rising
For the sales and marketing teams that are executing better, they are outpacing industry growth and doing so, more productively and profitably due to the flywheel effect – and according to author Jim Collins, that’s when a company goes from good to great.
To-Do Lists Don’t Work For Essential Activities
A To-do list is defined as “a list of tasks that need to be completed, typically organized in order of priority.” But aren’t sales prospecting and measuring marketing ROI arguably essential activities for sales and marketing professionals?
Look Beyond Deals Won For B2B Marketing ROI
By measuring the value of proposals from marketing leads, your organization will understand what portion of proposed opportunities are generated or influenced by marketing versus sales. Over time you will also be able to measure win rates for opportunities…