by Hernan Vera | Sep 12, 2022 | Sales Enablement, Sales Solutions
It’s no secret that the first step of the sales process is often the most difficult – much of selling success hinges on a sales professional’s ability to lead an effective first conversation. This blog post will discuss how to successfully navigate...
by Hernan Vera | Aug 29, 2022 | Sales Operations, Sales Solutions
Most organizations begin the 2023 Quota-setting process in the 4th quarter. Sales Quotas are an imperfect sales management tool, and the quota-setting process has its share of drama, “horse-trading,” and “hand-to-hand combat” with the finance...
by Hernan Vera | Aug 22, 2022 | Sales Enablement, Sales Solutions
“At the potter’s house, water is served in a broken jug” – Arabic proverb. B2B sales professionals are skilled in recognizing gaps between a client’s desired versus current state. Why is it that when it comes to diagnosing sales team...
by Hernan Vera | Aug 15, 2022 | Sales Enablement, Sales Solutions
This post is the 200th edition of 2-Bullet Tuesday!!! Thank you for being a valued reader and sharing the content you like with friends and colleagues. One of the most critical steps in the sales process is discussing the budget or price with potential clients. Many...
by Hernan Vera | Aug 8, 2022 | Marketing Operations, Marketing Solutions
Ad hoc marketing helps B2B marketing teams fill gaps in a marketing schedule, but ad hoc marketing is not a model that drives optimal marketing results and ROI; rather, the opposite. Ad hoc marketing consumes more time and money than a solid marketing plan and...