by Hernan Vera | Jul 21, 2020 | Marketing Solutions, Sales Solutions
For more B2B Marketing Tips, Click Here to Subscribe to Two-Bullet-Tuesday B2B Marketing Tips: Salespeople have a tendency to not follow-up with leads that marketing gives them. Why? Getting sales and marketing to agree on what a good lead...
by Hernan Vera | Jul 14, 2020 | Demand Generation & Lead Management
For more Lead Generation Management Tips, Click Here to Subscribe to Two-Bullet-Tuesday Short Answer: Certain parts of BANT are still valuable to lead qualification. One of the most common phrases I hear sales executives in complex B2B environments say is...
by Hernan Vera | Jun 30, 2020 | Health & Lifestyle Management, Marketing Solutions, Sales Solutions
For more B2B Sales and Marketing Tools & Tips, Click Here to Subscribe to Two-Bullet-Tuesday It’s that time of year when 2-Bullet Tuesday takes part of the summer off to rest and recharge. The Summer of 2020 will be like no other, yet I hope you...
by Hernan Vera | Jun 9, 2020 | Marketing Solutions, Sales Solutions
For more Marketing and Sales Alignment Tips, Click Here to Subscribe to Two-Bullet-Tuesday Misconceptions about the B2B marketing and sales alignment often impair revenue growth and internal productivity. The marketing and sales departments—and their...
by Hernan Vera | May 19, 2020 | Marketing Operations, Marketing Strategy
For more 2020 Digital Marketing Tips, Click Here to Subscribe to Two-Bullet-Tuesday The COVID-19 pandemic will reduce or eliminate the number of live physical events for the remainder of 2020 and possibly, 2021. If conducting, sponsoring, or...
by Hernan Vera | May 12, 2020 | Marketing Solutions, Sales Enablement
For more B2B Sales Enablement Tools & Tips, Click Here to Subscribe to Two-Bullet-Tuesday B2B Sales Enablement’s mission is to improve the capabilities of the B2B sales team. However, B2B sales enablement organizations can’t “do it...
