by Hernan Vera | Feb 22, 2021 | Sales Operations, Sales Solutions
“War is ninety percent information” — Napoleon Bonaparte. We helped a well-known technology company develop a customer value proposition (CVP) and messaging canvas to support their go-to-market efforts into a lucrative market niche they had researched and...
by Hernan Vera | Feb 8, 2021 | Marketing Operations, Sales Operations
What is the Issue at Hand? Organization is Technology Rich, but Insights & ROI are Poor What Have Modern Marketing & Sales Leaders Learned? Modern Marketing Organizations Have Realized that CRM Data Quality is A Team Sport “Where there is data smoke,...
by Hernan Vera | Oct 12, 2020 | Sales Operations, Sales Solutions
Desktop video conferencing has become the primary method to engage with prospects and customers; but, like many things, we must find ways to improve or optimize the impact of new selling motions. How to Optimize Video Sales Calls 1. Video Conferencing Pros and Cons...
by Hernan Vera | Jul 7, 2020 | Sales Operations, Sales Solutions
For more B2B Crisis Management Tips, Click Here to Subscribe to Two-Bullet-Tuesday With COVID-19, the advancement in technology, and rapid expansion of the digital age, inside sales are gaining momentum over outside sales. Technology is giving an...
by Hernan Vera | Oct 15, 2019 | Sales Enablement, Sales Operations
Need more Professional Selling Skills Tips? Click Here to Subscribe to Two-Bullet-Tuesday “DANGER – Mouth Operates Faster Than Brain” in Professional Selling Last week, we conducted a training and coaching workshop with a...
by Hernan Vera | May 25, 2019 | Go-to-Market Strategy, Sales Enablement, Sales Operations, Sales Solutions
It’s common to discover that a large or key account’s growth stalls, or that the account has become at-risk. To mitigate these situations, we recommend adding account cadence, or an account governance plan to your account plans. Account cadence are a series of ongoing...